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tvs motors mba marketing projects topics

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Created at: Monday 14th of January 2013 08:03:44 AM
Last Edited Or Replied at :Monday 14th of January 2013 08:15:19 AM
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Hi i need Marketing of TVS..................[:=> Show Contents <=:]


Posted by: smart paper boy
Created at: Friday 05th of August 2011 12:03:30 AM
Last Edited Or Replied at :Friday 05th of August 2011 12:03:30 AM
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sumers via market expansion will be HULs growth drivers.
ITCs backward integration to ensure that its products pass efficiently from the farms to consumers has helped it to cut down supply and procurement costs. ITCs non-cigarette FMCG business leverages the large distribution network the company has developed by selling cigarettes over the years. A rich product mix, along with ramp-up of investments in its new sectors, will be instrumental in charting ITCs growth path.
HULs up-and-running business model is a treat for investors seeking exposure in the FMCG segment. The co..................[:=> Show Contents <=:]

Comparative study marketing strategies of HUL Soap

Posted by: smart paper boy
Created at: Friday 29th of July 2011 01:31:50 AM
Last Edited Or Replied at :Friday 29th of July 2011 01:31:50 AM
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n India is 54 lacs ton per annum and is increasing at the rate of 5% per annum.
Hindustan Lever Limited (HUL) is India’s largest fast moving consumer goods company with leadership in Home and Personal Care Products and Foods & Beverages. HUL’s brands, spread across 20 distinct consumer categories, touch the lives of two out of three Indians.
If Hindustan Lever straddles the Indian corporate world, it is because of being single minded in identifying itself with Indian aspirations and needs in every walk of life.
HUL is the market leader with 59% of share followed by Godrej. ..................[:=> Show Contents <=:]


Posted by: seminar class
Created at: Sunday 01st of May 2011 11:52:08 PM
Last Edited Or Replied at :Sunday 01st of May 2011 11:52:08 PM
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Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others. (Kotler & Armstrong 1987)
The Mission of marketing is satisfying customer needs. That takes place in a social context. In developed societies marketing is needed in order to satisfy the needs of society's members. Industry is the tool of society to produce products for the satisfaction of needs.
Marketing is one of the most important functions in business. It is the discipline required to understand customers'..................[:=> Show Contents <=:]


Posted by: seminar class
Created at: Saturday 30th of April 2011 06:08:58 AM
Last Edited Or Replied at :Saturday 30th of April 2011 06:08:58 AM
sail pricing strategy , secondary and by product of sail, sail selling strategy , marketing of secondary products of sail, secondary products of sail bokaro , marketing strategy of secondry product bokro steel plant,
challenging work to study and observe pricing and sales strategy of secondary and by-products in BSL, which is a unit of SAIL.
Bokaro Steel Plant recognizes that leadership is essential for survival in competitive environment; Customer's satisfaction like quality is a journey and not a destination. It is essential that everyone in the company have a clear understanding of what customer satisfaction means if the plant aim to achieve leadership in customer satisfaction. While improved customer satisfaction is necessary for ensuring prosperity of the company must also be recognized that abili..................[:=> Show Contents <=:]

Asian Paints Ltd

Posted by: seminar class
Created at: Thursday 24th of March 2011 01:38:26 AM
Last Edited Or Replied at :Thursday 24th of March 2011 01:38:26 AM
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96-97 the total sales of Asian Paints reached $175 million, almost double that of
Goodlass Nerolac Paints, (1996-97 sales $94 million) the number two paint company in
the country and Asian Paints continues to be a market leader in the decorative paints
segment till date. In 1998, the company embarked on a major restructuring strategy
under the guidance of management consultants, Booz Allen & Hamilton. The
restructuring was done to bring greater focus to its business, improve efficiencies, control
cost and strengthen its leadership position. After the completion of the restructuring, the
..................[:=> Show Contents <=:]


Posted by: seminar class
Created at: Saturday 19th of March 2011 04:21:29 AM
Last Edited Or Replied at :Saturday 19th of March 2011 04:21:29 AM
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s recent papers, Simonson tackles the issue of one-to-one marketing and mass customization. Supporters of these marketing approaches have suggested that learning what customers want and giving them exactly what they want will create customer loyalty and an insurmountable barrier to competition.
In an example taken to the extreme in the 2002 movie Minority Report, Tom Cruise’s character runs through a shopping mall past talking billboards that recognize him by name and urge him to buy products he had earlier expressed an interest in such as jeans and Ray-Bans, the ultimate in personalized ad..................[:=> Show Contents <=:]

Marketing Management II Vodafone Essar Ltd

Posted by: projectsofme
Created at: Thursday 07th of October 2010 01:59:49 AM
Last Edited Or Replied at :Thursday 07th of October 2010 01:59:49 AM
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hey are expected to erode the ARPU (average revenue per user) as well as EBIDTA per minute (EPM) of the mobile operators. In a bid to sustain the growth momentum without taking a hit on the high returns, mobile operators have come up with a tower sharing strategy. Tower sharing reduces capital expenditure by 60-65% and also improves operating efficiency due to benefits occurring from sharing of infrastructure.

Competitive Behavior
The competition is very fierce among the national players as well as local players. As soon as any scheme or Promotions are introduced in the marke..................[:=> Show Contents <=:]

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