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COMPETATIVE STRATEGY OF HUL VS ITC


Posted by: smart paper boy
Created at: Friday 05th of August 2011 12:03:30 AM
Last Edited Or Replied at :Friday 05th of August 2011 12:03:30 AM
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an and rising crop prices pose a threat for its agri-business, taxing its margins.
OVERALL STRATEGY
HUL
ITC

HUL always believes in customer friendly products with major emphasis on low cost overall without compromising on the quality of the product.
They are leveraging the capabilities and scale of the parent company and focusing on the value of execution.
The entire product portfolio is also being tweaked to include premium offerings such as Ponds Age Miracle and dove shampoo in skin and hair care.
ITC is focusing on delivering value at competitive prices. Its tremendous reach..................[:=> Show Contents <=:]



COMPETATIVE STRATEGY OF HUL VS ITC


Posted by: smart paper boy
Created at: Friday 05th of August 2011 12:03:30 AM
Last Edited Or Replied at :Friday 05th of August 2011 12:03:30 AM
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he long run. ITC has proved its expertise in the cigarettes, hotels, paper and agri-businesses. Investors who want to bank on its execution ability in FMCG can consider the stock with a long-term horizon...................[:=> Show Contents <=:]



Comparative study marketing strategies of HUL Soap


Posted by: smart paper boy
Created at: Friday 29th of July 2011 01:31:50 AM
Last Edited Or Replied at :Friday 29th of July 2011 01:31:50 AM
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Indian corporate world, it is because of being single minded in identifying itself with Indian aspirations and needs in every walk of life.
HUL is the market leader with 59% of share followed by Godrej. Other major players’ are Nirma Ltd., Colgate Palmolive Ltd. Henkel Spic India Ltd.
Procter & Gamble
Procter & Gamble is a giant in household products, and the company which defined many marketing strategies we now take for granted. It was the first company to advertise nationally direct to consumers (In 1880) and it literally created the concept of “Soap Opera” by sponsoring radio a..................[:=> Show Contents <=:]



ROLE OF VARIOUS MARKETING STRATEGIES USED IN MOBILE INDUSTRIES


Posted by: seminar class
Created at: Sunday 01st of May 2011 11:52:08 PM
Last Edited Or Replied at :Sunday 01st of May 2011 11:52:08 PM
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Industry is the tool of society to produce products for the satisfaction of needs.
Marketing is one of the most important functions in business. It is the discipline required to understand customers' needs and the benefits they seek. Academics does not have one commonly agreed upon definition. Even after a better part of a century the debate continues. In a nutshell it consists of the social and managerial processes by which products (goods or services) and value are exchanged in order to fulfill the needs and wants of individuals or groups. Although many people seem to think that Marketin..................[:=> Show Contents <=:]



THE PRICING AND SALES STRATEGY OF SECONDARY AND BY-PRODUCTS AT SAIL BOKARO


Posted by: seminar class
Created at: Saturday 30th of April 2011 06:08:58 AM
Last Edited Or Replied at :Saturday 30th of April 2011 06:08:58 AM
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China, where crude steel production soared from less than 100m tonnes in 1995 to over 400m tonnes in 2006.This report focuses on detailed study about the Indian Steel Industry. Steel became an integral part of development. It discusses basic steel manufacturing processes like Blast Furnace and, Electric arc Furnace, industry value chain with a special reference to major raw material trends and price trends of steel products. Demand –supply dynamics has been discussed along with key growth drivers and Export-Import scenario. It also talks about Issues & challenges of the steel industry, merge..................[:=> Show Contents <=:]



Asian Paints Ltd


Posted by: seminar class
Created at: Thursday 24th of March 2011 01:38:26 AM
Last Edited Or Replied at :Thursday 24th of March 2011 01:38:26 AM
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ining steadily over decorative paints in the last one decade. With the industry
to grow at a CAGR of 8-9 % for the next five years with growth level of 27.4 % for cars
and 8.9 % for two wheelers we see a lot of opportunity in the automobile sector for the
paint industry. Moreover housing industry is also likely to do well in the current year
with the growth rate for the last year being 35 %. So the expected rate of growth for paint
industry for the next five years is around 9-10 %.
At present industry requires highest efficiency in physical distribution as
companies not working on opera..................[:=> Show Contents <=:]



MARKETING STRATEGY OF NIKE AT NIKESHOES INDUSTRIES LIMITED


Posted by: seminar class
Created at: Saturday 19th of March 2011 04:21:29 AM
Last Edited Or Replied at :Saturday 19th of March 2011 04:21:29 AM
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ing daytime game, Roberts said, “I wore the lenses and went 2 for 4. They are so awesome.”
With Nike MaxSight, there’s minimal squinting in bright light, and quicker visual definition when going from bright light to shadows.
Wearers will also discover a game-day benefit – the look. “It makes the eye look distinct, the large-pupil effect,” says Alan Reichow, Nike Vision Consultant. “It looks competitive.”
ROLL OVER PHOTOS FOR A MAXSIGHT LENSE SIMULATION
THE WEAR

Nike MaxSight is a 30-day lens, though most athletes will wear them selectively and for short durations. ..................[:=> Show Contents <=:]



Marketing Management II Vodafone Essar Ltd


Posted by: projectsofme
Created at: Thursday 07th of October 2010 01:59:49 AM
Last Edited Or Replied at :Thursday 07th of October 2010 01:59:49 AM
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overage are the factors that are likely to drive growth. The mobile subscriber base is expected to grow by a 35% CAGR to 400mn over FY07-10E. While lower tariffs are likely to ensure strong growth in subscriber base, they are expected to erode the ARPU (average revenue per user) as well as EBIDTA per minute (EPM) of the mobile operators. In a bid to sustain the growth momentum without taking a hit on the high returns, mobile operators have come up with a tower sharing strategy. Tower sharing reduces capital expenditure by 60-65% and also improves operating efficiency due to benefits occurring ..................[:=> Show Contents <=:]



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