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COMPETATIVE STRATEGY OF HUL VS ITC


Posted by: smart paper boy
Created at: Friday 05th of August 2011 12:03:30 AM
Last Edited Or Replied at :Friday 05th of August 2011 12:03:30 AM
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h stand competitive pressures and strengthen an organizations market position. The main objective of Competitive Strategy is to generate a competitive advantage, increase the loyalty of customers and to beat competitors. 
FIVE MAIN COMPETITIVE STRATEGIES ARE:
· Overall low cost leadership strategy
· Best cost providers strategy
· Broad differentiation strategy
· Focused low cost strategy
· Focused differentiation strategy
Here competitive strategy varies from sector to sector and company to company. Thus, it is not easy to predict a single or to find a single strategy ..................[:=> Show Contents <=:]



COMPETATIVE STRATEGY OF HUL VS ITC


Posted by: smart paper boy
Created at: Friday 05th of August 2011 12:03:30 AM
Last Edited Or Replied at :Friday 05th of August 2011 12:03:30 AM
product strategy of fmcg companies , comparision hul and itc, cost leadership by itc , hul marketing strategy ppt 2011, comparison betwen hul and itc pdf , ppt on competitors analysis for hul, pricing strategy of hul and itc , ppt of the price of hul product, list of hul and itc products , brand loyalty project, compare the strategies of fmcg companies , business strategy of hul, itc or hindustan unilever ltd which is better , general project suggestions for hul, hul strategy vs itc strategy , hul vs itc marketing, marketing strategy of hul vs itc , price quality strategy of itc, marketing strategy of hindustan unilever limited , create a leadership strategy of hul,
we came to know that their different products vary too much in the market.
HUL Segment Breakup
ITC Segment Breakup
COMPARATIVE ANALYSIS OF BOTH THE COMPANIES UNDER SOME HEADS:
HUL
ITC
Hindustan Unilever (HUL) is the largest pure-play FMCG company in the country and has one of the widest portfolio of products sold via a strong distribution channel.
It owns and markets some of the most popular brands in the country across various categories, including soaps, detergents, shampoos, tea and face creams.
ITC is not a pure-play FMCG company, since cigarettes is its primary business.
It is..................[:=> Show Contents <=:]



Comparative study marketing strategies of HUL Soap


Posted by: smart paper boy
Created at: Friday 29th of July 2011 01:31:50 AM
Last Edited Or Replied at :Friday 29th of July 2011 01:31:50 AM
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naire by them.
 To give suggestions to the various companies why their market share are decreasing and how to improve their values.
 My research objective is to make out the research for the companies with the less expenditure on the research process with the maximum amount of profit by the research done.
 To check out which one of the company expands more money on their advertisement.
Introduction
FMCG

FMCG refers to consumer non-durable goods requirement for daily or frequent use. Typically, a consumer buys these goods at least once a month.
The sector covers a wide g..................[:=> Show Contents <=:]



ROLE OF VARIOUS MARKETING STRATEGIES USED IN MOBILE INDUSTRIES


Posted by: seminar class
Created at: Sunday 01st of May 2011 11:52:08 PM
Last Edited Or Replied at :Sunday 01st of May 2011 11:52:08 PM
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okia Company to its Customers
3) To know the special schemes designed by the Nokia Company &
especially for the benefit of the Customers.
Limitations of Study:-
1) The study is based on the information provided by Nokia ‘s Mobile Strategy
2) The present study suffers from all the limitations of
case study method.
INTRODUCTION
The company I have chosen to analyse in my project is the Finnish mobile phone giant NOKIA. This Chapter tells us briefly what Nokia actually is, its company structure and overall view on the size and sales of th..................[:=> Show Contents <=:]



THE PRICING AND SALES STRATEGY OF SECONDARY AND BY-PRODUCTS AT SAIL BOKARO


Posted by: seminar class
Created at: Saturday 30th of April 2011 06:08:58 AM
Last Edited Or Replied at :Saturday 30th of April 2011 06:08:58 AM
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ore deposits are finite and there are problems in mining sufficient amounts of it. India's hard coal deposits are of low quality.
Insufficient freight capacity and transport infrastructure impediments too hamper the growth of Indian steel industry.
Strengths of Indian Steel Industry
• Low labour wage rates
• Abundance of quality manpower
• Mature production base
• Positive stimuli from construction industry
• Booming automobile industry
Outlook The outlook for Indian steel industry is very bright. India's lower wages and favourable energy prices will continue to promis..................[:=> Show Contents <=:]



Asian Paints Ltd


Posted by: seminar class
Created at: Thursday 24th of March 2011 01:38:26 AM
Last Edited Or Replied at :Thursday 24th of March 2011 01:38:26 AM
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e past, it has been
systematically repositioning itself in the recent years to become a global player by
entering into a number of other country markets.
The Indian Paint industry is mainly divided into two segments – decorative paints
segment and industrial paints segment. Asian Paints is the market leader in the decorative
paints segment with a market share of 44 % followed by Berger Paints (17 %), Goodlass
Nerolac (15 %) and ICI (12 %). However in the Industrial Paints, Goodlass Nerolac is
the leader followed by ICI, Berger Paints and Asian paints.
Known for its innovative marketi..................[:=> Show Contents <=:]



MARKETING STRATEGY OF NIKE AT NIKESHOES INDUSTRIES LIMITED


Posted by: seminar class
Created at: Saturday 19th of March 2011 04:21:29 AM
Last Edited Or Replied at :Saturday 19th of March 2011 04:21:29 AM
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Marco Materazzi of Italy’s Inter Milan football club and Baltimore Orioles second baseman Brian Roberts are among the pro athletes wearing Nike MaxSight. “It has been a lot of fun to start the season this hot,” said Roberts early in the MLB season. In fact, he became one of the first true fans of Nike MaxSight after impressive initial results. During a spring daytime game, Roberts said, “I wore the lenses and went 2 for 4. They are so awesome.”
With Nike MaxSight, there’s minimal squinting in bright light, and quicker visual definition when going from bright light to shadows.
We..................[:=> Show Contents <=:]



Marketing Management II Vodafone Essar Ltd


Posted by: projectsofme
Created at: Thursday 07th of October 2010 01:59:49 AM
Last Edited Or Replied at :Thursday 07th of October 2010 01:59:49 AM
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wer entry costs, cheaper handsets and increasing network coverage are the factors that are likely to drive growth. The mobile subscriber base is expected to grow by a 35% CAGR to 400mn over FY07-10E. While lower tariffs are likely to ensure strong growth in subscriber base, they are expected to erode the ARPU (average revenue per user) as well as EBIDTA per minute (EPM) of the mobile operators. In a bid to sustain the growth momentum without taking a hit on the high returns, mobile operators have come up with a tower sharing strategy. Tower sharing reduces capital expenditure by 60-65% and als..................[:=> Show Contents <=:]



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