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marketing plan of lux soap for 2013 for mba project in pdf or ppt


Posted by:
Created at: Tuesday 23rd of October 2012 06:15:27 AM
Last Edited Or Replied at :Monday 07th of January 2013 12:50:25 PM
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please show the marketing plan for lux soap and about marketing plan of lux s..................[:=> Show Contents <=:]



Asian Paints Ltd


Posted by: seminar class
Created at: Thursday 24th of March 2011 01:38:26 AM
Last Edited Or Replied at :Thursday 24th of March 2011 01:38:26 AM
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e include the low per capita consumption of paints (1.0
kilogram), growth in construction sector (it is being offered industry status) & growth in
the auto/white goods market respectively spurring demand for decorative & industrial
paints. The impact of recent issues & trends (like raw material costs, excise duty
rationalizations, quality consciousness in user segments) on the industry dynamics can
also be seen. The industry has also witnessed increased activity in the industrial variety of
paints with the entry of Multi-National Companies in auto, consumer durables etc, which
has been ..................[:=> Show Contents <=:]



MARKETING STRATEGY OF NIKE AT NIKESHOES INDUSTRIES LIMITED


Posted by: seminar class
Created at: Saturday 19th of March 2011 04:21:29 AM
Last Edited Or Replied at :Saturday 19th of March 2011 04:21:29 AM
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ight. It defines how he viewed the world, and it defines how Nike pursues its destiny. Ours is a language of sports, a universally understood lexicon of passion and competition. A lot has happened at Nike in the 30 years since we entered the industry, most of it good, some of it downright embarrassing. But through it all, we remain totally focused on creating performance opportunities for everyone who would benefit, and offering empowering messages for everyone who would listen.
We feel lucky to have a genuine, altruistic reason to be: the service of human potential. That's the great benefit ..................[:=> Show Contents <=:]



MARKETING STRATERGIES WITH REFERENCE TO KENTUCKY FRIED CHICKEN


Posted by: seminar surveyer
Created at: Friday 31st of December 2010 11:18:12 PM
Last Edited Or Replied at :Monday 19th of May 2014 11:15:10 AM
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sides and five new freshly made sandwiches. Every day, nearly eight million customers are served around the world. KFC’s menu everywhere includes Original Recipe® chicken—made with the same great taste Colonel Harland Sanders created more than a half-century ago. Customers around the globe also enjoy more than 300 other products—from a Chunky Chicken Pot Pie in the United States to a salmon sandwich in Japan.
KFC continues reaching out to customers with home delivery in more than 300 restaurants in the United States and several other countries. And in quite a few U.S. cities, KFC is..................[:=> Show Contents <=:]



Environmental friendliness as a marketing strategy


Posted by: project report helper
Created at: Friday 29th of October 2010 02:48:09 AM
Last Edited Or Replied at :Friday 29th of October 2010 02:48:09 AM
strategy, marketing , friendliness, Environmental , environmental friendliness as a marketing strategy,
pose of this thesis is to:
investigate if and how companies display environmental friendliness in their marketing strategy and how it is
presented on their company webpage’s.
In order to fulfil the purpose five general dealer’s home and webpage’s were examined. As
a supplementing research one store for each of the five general dealers were visited and examined.
The used theoretical framework is focused on value and green marketing. How to create a
specific value is often the core when formulating and creating a strategy for a company.
Green marketing is such marketing that include..................[:=> Show Contents <=:]



Analyzing The Market Of Lux


Posted by: projectsofme
Created at: Thursday 07th of October 2010 05:43:33 AM
Last Edited Or Replied at :Thursday 07th of October 2010 05:43:33 AM
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ty soap industry has a few major producers of which Unilever holds market share of slightly less than 50%. Other competing brands like Tibbet, Aromatic and Keya have started to have a strong consumer base, but LUX.’s product features distribution and promotional activities have created high brand loyalty for which it is still the market leader.

Unilever, with the aid of its heavy promotional activities, has been able to penetrate the market. But the other producers in the industry are posing a threat towards Unilever’s market share as they have moved towards the rural masses of the pop..................[:=> Show Contents <=:]



Marketing Management II Vodafone Essar Ltd


Posted by: projectsofme
Created at: Thursday 07th of October 2010 01:59:49 AM
Last Edited Or Replied at :Thursday 07th of October 2010 01:59:49 AM
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entry costs, cheaper handsets and increasing network coverage are the factors that are likely to drive growth. The mobile subscriber base is expected to grow by a 35% CAGR to 400mn over FY07-10E. While lower tariffs are likely to ensure strong growth in subscriber base, they are expected to erode the ARPU (average revenue per user) as well as EBIDTA per minute (EPM) of the mobile operators. In a bid to sustain the growth momentum without taking a hit on the high returns, mobile operators have come up with a tower sharing strategy. Tower sharing reduces capital expenditure by 60-65% and also im..................[:=> Show Contents <=:]



Handicraft Import and Export Trade


Posted by: projectsofme
Created at: Saturday 25th of September 2010 01:49:28 AM
Last Edited Or Replied at :Tuesday 27th of September 2011 11:16:28 PM
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employees and customers of the Handicraft company to manage the product information. Customer logging should be able to upload the information of the any required product.
Customers/Company representatives logging in may also access/search any information of product related.
Type of Products:
• Handicraft Material
• Handicraft Process
• Handicraft Products
• Gems & Jewellery
• Marble Products
• Garments
Apparel, Garment, Handicraft and Home Furnishing exports together form almost 80% of all exports from India. Interaction with the buyers and suppliers across the borders e..................[:=> Show Contents <=:]



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